Like every year since 2009, Steam is now running its winter sale, meaning PC gamers can get hold of digital video games at heavily discounted prices until January 2, 2017. And there are plenty of juicy offerings this year, including heavyweights like The Division (which has a 50 % discount), Far Cry Primal (also a 50 % discount) and also indie hits like Inside (-30 %) and Abzu (-70 %), plus numerous other games are also on sale too.
The Steam sales have been controversial, though, as some have claimed that the high discounts seen during the sales cheapen video game companies’ intellectual property, and discourage gamers from ever paying full price for games, which might damage the video game industry in the long run.
This could lead some to believe that the Steam sales are not all they are cracked up to be, and also the fact that they encourage “digital hoarding”, as people tend to purchase plenty of games during the sale that they never actually get to play… And shockingly enough, and old report by Ars Technica stated that 40 % of games in people’s Steam libraries had never been played, meaning Steam users’ “backlog of shame” keeps growing by the day…
Also the old daily and flash sales are now missing from the big Winter Sale event. These were offers that lasted a couple of hours each and offered games at even greater discounts, so their absence means each video game is now only available at one discounted price throughout the entire sale. This might actually make life easier for some users, but does take away the excitement of hunting for the biggest bargain of the sale, and the thrill of getting that elusive game at a better price than your friends…
Another sore point about the Steam sales is that they have become a game in themselves for many people, who try to outspend each other in the Christmas sale and collect as many “Trading Cards” as possible (and Steam actually has a ranking and level up system like many video games do). So playing the actual games they buy has become a secondary thing for many people, which might be worrying for some, even if it’s clear that the Steam sales have been wildly successful these past couple of years.
There’s no denying too that Steam is the world’s leading digital store for PC video games, and arguably offers the slickest user interface and a better experience than competitors like EA’s Origin and Ubisoft’s Uplay stores.
Anyway, it’s another year and another Steam Winter Sale, then, and despite the criticism that can be levelled at Valve’s Steam platform, this is surely a great time to grab some of the hottest video games out there at discount prices and enjoy everything that makes gaming on the PC platform great this holiday season.